Launched by the design house in 1975, Chloé Perfume is classified as a flowery fragrance. The feminine scent possesses a blend of honeysuckle, jasmine and orange flowers. Other scents include Narcisse De Chloé Perfume for Women, launched in 1992. Karl Lagerfeld introduced Chloé Innocence perfume in 1996. Additionally, Coty, Inc., which picked up the Chloé license with its acquisition of Unilever’s fragrance brands in 2005, has announced that they intend to launch a new Chloé women’s fragrance for February 2008.

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